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Selling Into Fear – Indexed Universal Life (IUL)
Selling Into Fear – Indexed Universal Life (IUL) exposes how fear-driven sales tactics position IUL as a “safe, better investment.” In reality, IUL is not comparable to market investments like the S&P 500. High costs, changing caps, and policy charges often limit returns to ~3–4% IRR. Before committing, use the free-look period and get an independent review to fully understand the trade-offs.
LIR TEAM
10 hours ago5 min read


Buyer Beware: Life Insurance Retirement Plan (LIRP), 7702 Plan, Private/Alternative Pension Plan Alternative, etc.
“LIRP,” “7702 Plan,” and “Private Pension” sound like powerful retirement strategies—but they’re often just marketing terms for cash value life insurance. These policies are not investments or IRS-recognized retirement accounts. Learn how they really work, the risks involved, and why independent policy review during the free-look period is critical for both consumers and professionals.
LIR TEAM
Apr 44 min read


Debunking 11 Misleading Life Insurance & Annuity Sales Pitches
Debunking 11 misleading life insurance and annuity sales pitches used in IUL, Whole Life, and annuities. Learn the truth behind tax-free income, 0% floors, and “guaranteed” returns.
LIR TEAM
Mar 206 min read


Why & How to Request Original & Inforce Illustrations
Understanding why & how to request original & inforce illustrations is essential for anyone who owns a Whole Life or Indexed Universal Life (IUL) policy. These illustrations reveal how the policy was originally designed and how it is currently performing. By comparing the two, policyholders and professionals can identify potential issues early, verify assumptions, and determine whether the policy remains on track with its intended goals.
LIR TEAM
Mar 145 min read


Policy Review Could Have Avoided Legal Headaches: Lessons from the Kyle Busch IUL Lawsuit for Consumers and Financial Professionals
The Kyle Busch IUL Lawsuit Update & Settlement shows why a policy review could have avoided legal headaches. Learn key lessons for consumers, CPAs, and financial professionals.
LIR TEAM
Mar 75 min read


The Truth Behind Index Crediting for IUL & FIA
Discover the Truth Behind Index Crediting for IUL & FIA and why these popular insurance products often don’t perform as illustrated. Learn how caps, participation rates, spreads, anniversary crediting, and hidden internal costs impact real returns. Understand why IUL and FIA policies don’t function like investment accounts — and what both consumers and professionals must know before buying or selling them.
LIR TEAM
Feb 285 min read


Volatility Control Indexes Inside of IUL & FIA
Volatility control indexes inside of IUL & FIA are heavily marketed as safer alternatives to stock market investing, yet real policy reviews show disappointing results. Despite impressive back-tested data and illustrations, many of these proprietary indexes underperform due to changing caps, participation rates, and index rules. Consumers are often left shortchanged, while sellers are rewarded—making independent policy reviews critical to avoid costly mistakes.
LIR TEAM
Feb 74 min read


The Life Insurance Review (LIR) Challenge!
Life Insurance Awareness Month: Get a second independent review by a licensed life insurance analyst agency today! When it comes to life...
LIR TEAM
Sep 6, 20254 min read


Why “0% No Loss” in IUL Is Misleading — And Why an Independent Second Opinion from LifeInsuranceReview (LIR) Matters
Many agents sell Indexed Universal Life (IUL) on the promise of “0% no loss” or even a 1% floor—but that’s only half the story. Policy charges and rising insurance costs mean “zero” years are actually negative, often -2% to -2.5% net. Floors above 0% are usually temporary, can be reduced anytime, and come with hidden costs. That’s why IULs must be explained and designed properly—and why an independent review from LifeInsuranceReview.com (LIR) is essential.
LIR TEAM
Aug 16, 20254 min read


Exposing IUL Charges & Fees: What Most Clients Never See (But Should)
Most IUL policy illustrations leave out key pages—like Charges & Expenses and Internal Rate of Return—that reveal the true costs. At LifeInsuranceReview.com, we’re fee-based experts who help clients and their advisors uncover hidden fees, compare options, and make informed decisions. If you don’t see these pages, you’re not getting the full picture.
LIR TEAM
Jul 12, 20255 min read
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